VW ID. Buzz Launch

Volkswagen, OOH takeover

When asked to launch the most anticipated car in automotive history, we leaned into what it was best known for in the 60’s - its iconic two tone paint job and Volkswagen’s legendary witty copywriting style.

Awards:

x1 D&AD Graphite Pencil | Design Systems

Shortlisted at Cannes Lions

Nominated at AD Age Creative Awards in OOH

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True Name, Mastercard